The advertising business would at first glace appear to be rather bland, but when you start dealing with mega corporations and the egos of those that run them, things change. He was every good at turning public perception away from one product to another but he went too far in his dealings with one mega-corp.
The company did not like being portrayed in anything but the best light, this advertising executive would have to be stopped before damage was done to there pubic image. He was building a house on a hillside, over looking the beach, he was in unaware that the construction company had been bought by the very company that he was trashing in the media.
After the house was finished and his familiy had moved in, the small explosives that were placed into the load bearing members of the house, were detonated. The house slid down the hill and into the water, his family did not survive the land slide, but he did and he was now able to tune himself into a "mud man". The accident report concluded that it was the plans for the house, that he himself had drawn up, that caused the collapse, he does not suspect foul play. In his anguish he turned to crime as Clay Cudgel.
PL 10 (150PP); Init +3; 80ft (Run), 30ft (Tunneling); Defense 20/17 (7 Base, 3 Dex); BAB +7; +10 Melee (13S Punch), +10 Ranged; SV Dmg +10 (10 Protection), Fort +7, Ref +3, Will +0; Str 16, Dex 16, Con 20, Int 10, Wis 10, Cha 10 (Total 57PP)
Skills: KS: Printing Industry 4/+4, PS: Advertisement 5/+5, Search 4/+4, Sense Motive 4/+4 (Total 17PP)
Feats: Great Fortitude, Durability (Total 4PP)
- Alternate Form (Earth) +10 (Source: Mutation; Effect: Immunities, Hardness, Super Strength, Protection; Extras: Extra Form [Semisolid], Tunneling; Stunts: Running) (Cost 7 / Total 70+2PP)